Leading podcast development firm What I Want Podcasting® is driving commercial interests in podcasting. They announced the first “Select a Service” podcast program, where business owners and podcast show creators can choose services that best fit their stage of development to help achieve their desired results.

In the fast growing industry of podcasting, a little a bit of guidance can always come in handy. What I Want Podcasting® has announced the release of their “Select a Service” podcast program. “We understand that the world of podcasting is fast growing and evolving everyday. From the advertising rates sponsors are willing to pay, to the distribution channels for content, you just can’t lump everything into a specific category, because each show, and each client is different.” Says Ryan Hoback, Founder of What I Want Podcasting.

There has been much talk in the podcast community recently about development networks attempting to control podcasting with an iron-grip. The “Select a Service” podcast program, allows business owners as well as podcast show creators, to utilize services that will offer them the best results with the most cost efficiency. “When a business approaches us with an interest in podcasting, we concern ourselves first with their ideas, objectives, and desired goals. We then turnaround and allow them to choose which services they feel will benefit their operation most. Just like the name says; we give the client what they want, period!” adds Hoback.

Offering businesses and podcast creators’ custom solutions is a great way to drive commercial interest in podcasting. As mobile media and Internet TV grows over the next few years, turnkey solutions will need to be offered for companies looking to utilize all that podcasting has to offer.